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Newly announced main sponsor of European Capital of Culture makes kvass flow in the heart of Tartu

European Capital of Culture Tartu 2024 has partnered with its first main sponsor A. Le Coq. As a result of this collaboration, two special beverages for will be produced, which will be available in stores just before the European Capital of Culture opening ceremony on 26 January, 2024. This collaboration will also be celebrated in Tartu Town Hall Square with an event with free kvass, a live band, and a chance for everyone to dance.
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DOWNPOUR GALLERY FROM TARTU: Daniel Viinalass gave a concert in pouring rain to mark the end of the Car-Free Avenue 

European Capital of Culture Tartu 2024 marked the end of this summer's Car-Free Avenue project with a performance by Tartu 2024 ambassador Daniel Levi, who delivered a powerful experience in pouring rain. Neither the residents of Tartu nor Daniel were deterred by it: "There was everything here, we managed to perform the first song dry, then the downpour started. I was completely amazed at how the people of Tartu stayed put. They took out their raincoats and umbrellas, some simply revelling in the rain; it was awesome to see
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